15 Social Media marketing Tools for Maximizing Your Business Profits

Social media is the virtual world that a business can reach out to promote, contact, connect and generate leads without walking into the real world.

Just like it is said that the business that are not online are the ones that go out of business, almost all businesses in this age are focusing on coming online and stressing on social media for data analysis. 

Making this necessity a business opportunity, the developers and start-ups have sprung up with their own social media tools that hacks the time and enables the businesses make the most of the clock in a day.

These tools can organise and manage the social media campaigns, engagements and allows to schedule the shout outs. 

Along with the management, the social media tools provide reports that will be useful in building marketing strategies by understanding the behaviour of the users online.

In fact, there won’t be a better place to analyse social behaviour of market than the social media networks.

Let’s take a look at the following 15 social media marketing tools that maximize the business profits. 

  1. Hootsuite – The free and premium social media managing app for handling social networks like Twitter, Facebook, Google Plus, LinkedIn and scheduling and manning the feed. You can create a free account and use it forever with limited functionality.
  2. Buffer – Buffer is another social media manager application for managing the content to be posted on the different social media platforms at once. The only con with the Buffer is that it can’t be used to schedule or post on Google+ platform.
  3. Socedo – Socedo is a paid platform that provides the real-time intent data from the social media and automates the marketing activities accordingly. If you are serious about the social behavioural data of the users online, Socedo should be in your choices.
  4. Feedly – Feedly is a marketing data accumulator from all the resources of the internet. You can add the topic of which you wanted to keep posted the updates for marketing, research and sales targeting based on the what’s happening on the web. Feedly is free and can be used for small to large social media marketing projects.
  5. Bundle Post – Bundle post saves a lot of productive time spent for the social media marketing. You can schedule posts up to 5 days in just 20 minutes using this tool. You can specify the full messages with the preloaded hash tags to shoot the messages in that particular times of the day. The problem with the Bundle Post is that it cannot dynamically add the hashtags most relatedly trending at that time of the tweet. You can try out the 30-day trial version of this tool before buying the commercial version.
  6. TweetDeck – It is obvious to have multiple twitter accounts for a business. With TweetDeck you can manage multiple accounts and their feeds at a place. No more switching over back to back from one to another. You can build lists, collections and searches and activity on the sidebar to keep track of them updates. The screen will be divided into four windows like home, notifications, messages and activity. You can keep an eye on all of them at once.
  7. Buzz Sumo – Buzz sumo allows you to analyse the content that works best for a topic or the competitor. You can actually meet influencers to promote your content to get more eye balls on this platform. Create amazing content and let influencers promote it for you. This platform is actually content marketing platform that can help your business get identified its authority in a particular industry.
  8. BizSugar – This is another content marketing platform that creates waves in the industry about your brand and let’s influencers and other brands identify you on the map. More exposure to the industry means more leads and more business and more profits.
  9. Infogramam – Infogram is a visual content creator tool that allows you to create and share interactive visualizations. These infographics are informative and themselves are appealing to the users to share and use them in their social media and blog posts. Infogram is a clever business strategy for promoting the services and products with the feed of information in visualizations.
  10. Picktochart – This is another infographic maker tool to promote the business operations in the clever format. The simple drag and drop interface allows users of any kind of novice level of computer knowledge create content easily and share with the social media networks.
  11. IFTTT – IFTTT is one the best automation tool for businesses with the compatibility to the apps of all kinds. It keeps the devices keep connected to the schedule and notifications for quick response. This is a free tool, signup today and start setting your applet automations. The simple spoon-feeding interface will amaze you for sure.
  12. Edocr – It satisfies the need of selling documents online that are both SEO friendly and exposed to right audience. Edocr allows you to create SEO friendly documents, embed them on the website and make money when visitors want to buy them from the site itself. The perfect platform for publishing businesses that makes profits out of the published content. Edocr is the best possible solution to make the most of the efforts without the content being stolen.
  13. ManageFlitter – This is an intelligent twitter tool that takes cares of the tweets from being buried under the ever pushing down feeds. It’s intelligent power tweet option suggests the users when to post the tweets based on your account. This free twitter unfollow tool also lists the list of unfollowers who are not following back. It’s twitter analytics helps you work with the campaigns to get better ROIs.
  14. Communit – Communit is like your personal assistant managing your twitter accounts actively. Businesses using this tool will get benefitted by actively participating in the discussions and responding to the followers with replies, tweets and direct messages. It allows to create free account but for businesses it is always recommended to have the commercial account.
  15. SocialRank – SocialRank is the easiest way to find, analyse, follow and unfollow the followers on twitter and Instagram. You can target to follow a set of followers sharing the same interest related to your business operations.

 Wrapping up

There are numerous social media tools for Small Online businesses to make an impact on the internet in this competitive world.

It is sometimes up to the companies how they utilise these tools in getting more leads. Hope the above list of tools will help you grow your business and make better profits.